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- [REPORT] AI, Automation & the Future of Creator-Driven Social Commerce
- [REPORT] The Politics of Posting- Election Season Survival Kit for Marketers
- Thoughts From the Inaugural White House Creator Economy Summit
- Views Become the Primary Metric Across All Instagram Content
- Paris 2024: The Most Social Olympic Games to Date?
- The Role of Influencers in Social Commerce & Lower-Funnel Marketing
- TikTok’s Take on Shazam, New YouTube Shorts Tools & More Social Media Updates
- TikTok Is On an Out of Phone: Mission, While Instagram Looks to Inspire Creators
- Influencers Cannes Do – First Ever Lions Creators Program Debuts at Cannes Lions International Festival of Creativity
- Don’t Give Up on the Ghost – Snapchat’s Role in Creator Marketing
- [Digiday] Why Influencer Agencies Are Drawing Attention at Cannes Lions
- [AdAge] Pride Like You Mean It: How Brands Can Show Genuine Support Beyond Pride Month
- [Digiday] How Influencer Agencies Vet and Navigate Past Fake Influencers and Followers
- [Adweek] How Creator Agencies Prepare for a ‘Deepfake Summer’
- [AdAge] TikTok’s New AI Ad Offerings Are a Mixed Bag, Agency Execs Say
- TikTok Battles Ban, Instagram Incentives for Creators, and More
- [MediaPost] Navigating Marketing’s Cultural Mosaic
- How Influencer Marketing Helps Travel Brands Roll With the Changes
- Navigating the TikTok Conundrum: Ban or Sale, and What it Means for Creators and Brands
- Going Long: Everything You Need to Know About Long-Form Content in Creator Marketing
- [Campaign US] TikTok is going longform — marketers aren’t
- [Beauty Confidential] TikTok Shop- The Big Push
- TikTok Star Creators, YouTube Shorts Remix Tool, and More
- [Digiday] Influencer agencies expand in U.S. markets with new leadership as global competition rises
- [MediaPost] Why Brands Should Pay Attention To The Rise Of Social SEO
- Stay Up to Date on the Latest Trends, Platform Updates, and Social Media Holidays
- Building the Right Influencer Marketing Strategy
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- How to Find the Perfect Social Media Content Creator for Your Brand
- The Ultimate Guide to Influencer Marketing in E-commerce: Strategies for Success
- How Makeup Influencers Can Elevate Your Beauty Brand’s Visibility
- Enter TikTok One, Changing the YouTube Shorts Count, and More
- Instagram Partnership Ads, TikTok’s New Web Experience, Veo2 to YouTube Shorts, and More
- Creator Marketing for Highly Regulated Industries
- TikTok Extends Subscriptions to More Creators, Plus All the News From Meta Connect and the Snap Partner Summit
- Instagram Revamps Algorithm, TikTok’s Brave Face, and Happy Mother’s Day
- TikTok’s Revamped Creator Rewards Program, Instagram Messaging Updates, and More
- Meta Creator Management Tools, TikTok’s AI Song Feature, and More
- The Divide Between Social Media, TV is Narrowing
- Social Platforms Share 2023 Highlights
- How to Properly Run Giveaways as Part of your Creator Marketing Strategy
- Trends Report: The State of Small Business Influencer Marketing
- A Look Back at the Evolution of the Story Format
- The Role of Social Media and Influencer Marketing in the 2020 U.S. Elections
- The Effectiveness of Pets in Influencer Marketing
- Does Social Media Affect Our Mental Health? What Social Platforms are Doing to Combat these Growing Challenges
- Instagram’s 10th Birthday Announcement: All The Latest Updates and Features
- How To Reach Millennials Through Influencer Marketing
- Instagram 2020 Features For The Best Influencer Marketing Strategy
- Instagram Introduces Reels (aka TikTok’s Clone)
- Instagram Rolls Out Pinned Comments
- Instagram Influencer Marketing Tests Hiding “Likes”
- The Top Influencer Marketing Lessons from 2019
- 2020 Vision: Influencer Marketing Trends that Will Impact 2020
- FTC Provides Updated Guidelines for Influencer Marketing Companies
- “Create Mode” Hits Instagram Stories – Get Ready, Influencers!
- Still Not on IGTV? Now’s Your Time, Marketers
- #OpenTalk – Instagram Tests Hiding Likes
- Instagram Influencer Marketing Expands “No Likes” Test to 7 Countries
- Fresh From Instagram – Promote Native Influencer Content As In-Feed Ads
- Instagram May Roundup: A Bevvy of Updates for Influencer Marketers
- Our Thoughts On Instagram’s Upcoming Self-Regram Feature
- Five Reasons Why Social Influencers Can Turbocharge Travel Marketing
Leisure
LinkedIn
News
- Didn’t Attend Creator Economy Live 2025? Open Influence Has You Covered
- The Super Bowl is a Big Game for Creator Marketing, Too
- Lessons for Brands From the TikTok Ban
- Top Social Media Platforms Share Their 2024 Recaps, Instagram Trial Reels, YouTube Teams Up With CAA, and More
- Black Creators to Follow in 2025: Leading the Charge in Beauty, Food, Fitness, Fashion, and Lifestyle
- Open Influence Shares Its Creator Marketing Predictions for 2025
- Long-Form High-Quality TikTok, YouTube Brings Brands and Creators Together, and More
- How to Find the Perfect Food Influencer for Your Brand
- Uber and Open Influence Win OMMA Award for Best Automotive Campaign
- Creator Marketing During an Election Cycle
- TikTok Spotlight, Instagram Photo Dumps, and YouTube Gets Tighter With Shopify
- How Creators Are Integrating Brands Into Long-Form Content
- Generation Alpha: Marketing to the Children of Millennials and COVID-19
- A Quick Guide to Always-On Creator Marketing, Plus 2024’s Key Social Media Holidays
- What Will the Next Year Bring for Brands, Influencers, and Platforms?
- Why Brands Should Be Paying Attention to the Rise of Social SEO
- Stay Up to Date on the Latest Trends, Platform Updates, and Social Media Holidays
- The Rise of the Granfluencers: Older Creators Are Making Their Presence Felt
- The Release of the Forbes Top Creators 2023 List Provides Further Validation
- Stay Up to Date on the Latest Trends, Platform Updates, and Social Media Holidays
- 2023 Subaru Crosstrek Wilderness Introduction Campaign Makes the Cut
- Spotlighting Hispanic Creators During Hispanic Heritage Month and Beyond
- CREAcon: The First Gathering in Spanish Language For Creators, Brands, and the Public
- How the SAG-AFTRA, WGA Strike May Boost the Creator Economy
- How Brands Can Integrate Products With Girl Math
- Insider Intelligence Sees TikTok Grabbing Some Market Share From Instagram
- How Animation and Creator Marketing Elevate Brand Campaigns
- Stay Up to Date on the Latest Trends, Platform Updates, and Social Media Holidays
- How Creators Can Help Brands Reach the Humans Who Love Their Animals
- Can Brands and Marketers Enjoy Girl Dinner, Too?
- What Can Marketers Learn From Barbie’s Massive Marketing Campaign?
- What Creators Need to Know About the Ongoing SAG-AFTRA Strike
- Can the Platform Follow the Path Blazed by Twitter, Instagram Threads?
- Stay up to Date on the Latest Trends, Platform Updates, and Social Media Holidays part 1
- Celebrate World Emoji Day with a Trip into Emoji History
- What is a Canon Event? And Why is it Inescapable on Your For You Page?
- Will Instagram’s New App Be a Twitter Killer?
- The Creative Process Revolution: When Artificial Intelligence Meets Creator Marketing
- Its Culture & Trends Report Details Divergent Formats, New Tools, Generative AI
- How Instagram Decides What Users See, and What Creators Should Do About It
- Get Ready to Build Authentic Connections with Audiences Through the GRWM Trend
- Here’s a Look at Some Fathers of All Types and Their Social Efforts
- What is Lemon8 and Why Should Brands Get Ready to Welcome It?
- Why Does the Tiny Mic Garner a Big Audience on TikTok?
- Creators Adam Waheed, Ruby Perman Discuss Their Respective Journeys
- Instagram Details Several Creator-Focused Updates
- The Latest Trends, Platform Updates, and Social Media Holidays
- Social Media Week: Discover How Your Business Can Harness the Rising Influence of Creator Marketing
- Spotlighting One Mom Creator From Every State
- Riding the Bullet Train to a 24th Interactive Key Award Nomination
- Macy’s Virtual Reality HQs Campaign Named a Shorty Awards Finalist
- Digging Deeper Into Brand Safety
- Why Should Brands Be Aware of Gen Z’s Meme Poetry?
- Open Creators 2023 Event Celebrates the Heart of the Creator Economy
- Take a Deep Dive Into The Latest TikTok Features
- The Latest Social Media Holidays, Platform Updates, and Trends
- Spotlighting Top Women Creators During Women’s History Month
- Why Is De-Influencing Shaking Up The Influencing Game?
- Your March Social Media Updates and Trends
- Why Brands Should Extend Diverse Marketing Beyond Black History Month
- Why Should Brand Marketers Lean into the POV Trend?
- 2023 Social Media Marketing Trends and Updates
- 64% Up Budgets for Influencer Marketing
- The Role of Creators in the Metaverse
- The Creator Economy Takes Center Stage at CES 2023
- Brands and Creators Jump in on Shorts
- 2023 Social Media Updates & Trends
- 10 Big Influencer Marketing Trends You Need to Know for 2023
- Top 10 Content Creators in 2022
- Going Viral: Unboxing Edition
- Sustainability Meets Creator Marketing
- 2022 Social Media Updates & Trends
- 5 Tips For A Successful B2B Creator Marketing Campaign
- Ways to Create Thumb-Stopping Creator Strategies on TikTok
- Creator Marketing Guide for Retail Brands
- Why TikTok is the Newest Search Engine
- Going Viral: ASMR Edition
- Latest Social Media News – November 2022
- Influencer Marketing Strategies for Reaching Millennial Parents
- How Marketers Can Combat Inflation with Creator Marketing
- Brands and Platforms that Stay On Trend
- How To Create An Unforgettable Hispanic Heritage Month Campaign
- The 3 C’s – Culture of Influence
- CREATOR MARKETING FOR THE TRAVEL & TOURISM INDUSTRY
- SOCIAL MEDIA NEWS: IG REELS UPDATES, LINKEDIN DISCOVERY PAGE, AND MORE
- What is BeReal, and How Do Brands Use it?
- How to Stay on Top of Your Holiday Influencer Marketing Campaign
- The Future of Brand & Content Marketing
- 5 Top Digital Creators on Instagram and TikTok
- How to Use Influencer Video Marketing to Grow Your Brand
- SOCIAL MEDIA NEWS: IG BUY FROM CHAT, FB SUBSCRIPTIONS, AND MORE
- The Role of Talent Relations in Creator Marketing
- SOCIAL MEDIA NEWS: IG Reel Updates, TikTok Avatars, and More
- Does Creator Marketing Work With Boomers?
- Pride Creator Spotlight: Meet Francis Dominic
- 6 Types of Ads on TikTok You Need to Know About
- Social Media News: TikTok LIVE Subscription & Instagram’s Visual Refresh
- SOCIAL MEDIA WEEK – KEY TAKEAWAYS FOR CREATOR MARKETING
- “Convos with CEOs” Wins YouTube Works Award
- 5 Content Creators to Watch in 2022
- Open Influence is a Shorty Awards Winner for Retail & E-commerce
- Open Influence is Recognized as a 2022 Webby Awards Honoree
- Newest Platform Updates of 2022
- OPEN INFLUENCE IS A SHORTY AWARDS FINALIST IN TWO CATEGORIES
- 10 Virtual Influencers to Follow & 5 Reasons to Work with Them
- 8 Reasons Why Pet Influencers Are Essential in Creator Marketing
- Social Media News: The Best Platform Updates of the Month
- WOMAN CREATOR SPOTLIGHT: Meet Janice Liou
- Pinterest Presents New Product Updates for Shopping and Advertising
- Q&A With Women Who Work in the Creator Marketing Space
- Open Influence Won Two Cynopsis “Best of the Best Awards”
- Social Media News: Instagram Story Likes, New TikTok Guidelines, & More
- How Brands Can Amplify Black Voices All Year Round
- 5 Tips from the Heart to Improve Your Valentine’s Day Creator Campaigns
- Learn about Instagram Subscriptions, Twitter NFT Profile Pics & More
- CREATOR SPOTLIGHT: Meet Chadd Smith
- Open Influence is a “Creative Media Awards” Winner for the Multicultural/LGBT Category
- Social Media News: Instagram’s Reverse Chronological Feed & TikTok’s New Editing Tools
- Social Media Holidays You Need to Know About in 2022
- Live Shopping: Top 6 Social Platforms Leading the Way
- 2022 Social Media Predictions from Influencer Marketing Experts
- Social Media News: The Best Stories of the Month
- Fake Influencers: Red Flags You Need to Look Out For
- YouTube Influencer Marketing is Changing the Way We Shop
- Decoding Influence: Building a Global Influencer Marketing Mindset
- Stay Informed About the Latest Social Media News & Trends
- How You Can Help Travelers Decide Their Next Trip
- CONTENT CREATOR VS INFLUENCER: FINDING THE RIGHT INFLUENCE MARKETING PARTNER
- CREATOR SPOTLIGHT: Meet Nico Norena
- CREATOR SPOTLIGHT: Meet Hallease Narvaez
- How to Jump on the Live Shopping Trend with Influencers
- Want to unlock cultural relevance? Celebrate the holidays with influencer marketing
- Instagram Live Shopping & TikTok World
- Decoding Influence: How to Plan your Influencer Marketing Campaign this Holiday Season
- CREATOR SPOTLIGHT: Meet Maria Corrigan
- Platform Updates Every Marketer Should Watch
- TikTok Niche Communities That You Should Know About
- CREATOR SPOTLIGHT: Meet Grandma Lill
- Decoding Influence: The Creator Economy and the Rise of Content Monetization
- The 10 Do’s and Don’ts of Influencer Marketing
- Decoding Influence: Live Commerce – The New Era of Online Shopping
- New Video Features on Facebook, Instagram, and TikTok
- Why College Athletes are the ‘Next Big Thing’ in Influencer Marketing
- CREATOR SPOTLIGHT: Meet Sam Li
- CREATOR SPOTLIGHT: Meet Candace Hampton
- How to Understand Gen Z: A Design Guide
- Decoding Influence: The Epic Rise of TikTok
- New Instagram Reels Ads and Spotify Greenroom
- Top 10 Gen Z Influencers
- 5 Black Content Creators To Follow On Instagram
- Decoding Influence: The Evolution of Influencer Marketing with Mark Schaefer
- Stay on Trend: Facebook Allows Users to Hide “Likes”, Pinterest Launches Idea Pins & More
- Decoding Influence: What Marketers Need to Know About Gen Z
- CEO Eric Leads Conversation at Marketing Innovation Summit
- CEO Eric Leads Conversation at Consumer Engagement Summit
- TikTok’s New E-Commerce Feature Resembles Facebook’s Shop Tab
- More Than A Vote is a Shorty Awards Finalist
- We Are A Nominee: The Drum Awards for Digital Advertising
- Introducing Our Industry Podcast: Decoding Influence
- More Than A Vote: Two-Time Winner of the Creative Media Awards
- We Are a Winner: The Drum Awards, Social Purpose
- Open Influence Named One of America’s Fastest-Growing Companies in 2020
- We have to be careful about resources’: How Stoney Clover Lane is evolving its influencer marketing strategy
- WINNER! “Best Influencer Campaign” at the LVIMA Digital Media Awards
- Open Influence Brings Home OMMAs “Best Influencer Campaign”
- We’re an OMMA Finalist!
- Open Talk: Global and Cross-Cultural Marketing
- Open Influence Joins Inc. 5000 List For Second Year In a Row
- Working With Influencer Managers in 2019 [VIDEO]
- Open Influence discusses the latest in influencer marketing on Talking Points podcast
- Open Influence Summit 2019 Assembles the Best in Influencer Marketing
- Open Influence CEO To Speak at AI World Forum
- Digital Entertainment World 2019 Recap – Open Influence Takes the Stage
- Open Influence Proud to Announce Partnership with Adweek’s Challenger Brands
- Open Influence’s CEO to Speak at DEW 2019
- #Influencer50: The Top 50 Industry Players from 2018
- November Events Recap
- Mashable #SMDAYIT 2018 Recap
- COO for Europe To Speak at Mashable Social Media Day + Digital Innovation Days
- Global Influencer Marketing Pioneer, Open Influence, Named to Prestigious 5000
- Open Influence and Icicle Join Forces
- Webinar: How AI is Revolutionizing Influencer Marketing
- The Power Middle: Meet @SamCiurdar
- Talking Performance Influencer Marketing on The 414
- The Rise Of Vertical Video
- Reduce the Time to Find Influencers from Days to Seconds
- Open Influence’s CEO to Speak at Social Media Week LA
- A deep dive into the value of online influencers
- How to enhance your in-house influencer marketing initiatives to get the highest ROI
- Open Influence’s CTO Talks At #AWSsummitSF 2018
- Drive real results through personalized advertising AKA Influencer Marketing
- Micky Dionisio, CTO, to speak at AWS Summit San Francisco
- Platforms’ Big Bet on Influencer Marketing
- Powering Influencer Marketing with Artificial Intelligence (AI)
- Facebook changes could mean a win for Influencer Marketing
- Influencer Marketing: Think Globally, Act Locally
- Snapchat’s Biggest Redesign Ever is Here
- New IG features: Stories Highlights and Stories Archive
- Open Influence talks A.I. at Amazon’s AWS re:Invent
- YouTube Tests 30-second Stories Feature
- Amazon Rekognition Announces Three New Features
- Facebook For Creators Is Here: What Does This Mean For Influencer Marketing?
- Spark Summit: Brand Like a Boss
- Guide to Spot Fake Influencers
- Focus On Value, Not Just Reach
- Influencer Marketing = Holiday Success
- Gen Z: 2017 Stats You Need To Know
- Combatting the social media black market with core technology
- Context Cards: Huge Step Forward for Snapchat
- Understanding the Value of Micro-influencers
- Instagram VS Snapchat VS Twitter?
- Twitter: From 140 to 280 Characters!
- The Pinterest Taste Graph: Enhanced Interest Targeting
- Instagram Stories: 1 Year Later, a lot has Changed!
- FTC: The Do’s and Don’ts for Social Media Influencers
- YouTube Announces New Look
- Press Release: Open Influence Expands Core Offerings with Launch of its OpenWorks Platform
- 5 Things to Consider When Identifying Talent for Your Influencer Marketing Campaign
- CEO of Open Influence featured in the documentary NEW KINGS: The Power of Online Influencers
- Influencer Marketing: Beyond the Dashboard
- Why Instagram Carousels are a Game Changer for Influencer Marketing
- 5 Tips To Help Find The Perfect Influencer For Your Business
- How Brands Can Harness the Power of Links in Instagram Stories
- What Instagram Shopping Means for Influencer Marketing
- ‘Dashboards are not real technologies’: Influencer marketing technology is a hot mess
- Why Instagram Stories is a Game Changer
- Here’s Why Influencer Marketing Is As Powerful As TV Ads During Sports Events
- Influencer Q&A: Jack Juliar @Jackjunk
- How To Succeed On Snapchat
- Influencer Q&A: Jade Sheldon @Jade_melissa
- 5 Notable Influencer Marketing Campaigns in 2015
- Influencer Q&A: Paulo Del Valle @Paulodelvalle
- Seven Important Influencer Marketing Events In 2015
- How Brands Partnered With Influencers For Holiday Push This Year
- Influencer Q&A: Emma Appleton @Openmysoul
- How To Build Up Your Influence On Social Media
- Influencer Q&A: Alesia Carter @Lovecouturela
- InstaBrand Third Anniversary + #TOP200 Party
- The Growth And Opportunity Of Social Commerce
- Influencer Q&A: Kim Leuenberger @Kim.Ou
- InstaBrand Presenting @Web Summit 2015
- Why Brands Should Embrace Disappearing Content And Have Fun With It
- What’s The ROI Of Influencer Marketing?
- Influencer Q&A: Yvette Yo Lee @Msyoleecom
- Brands: Get Up To Date On Federal Trade Commission Guidelines
- Why Snapchat Refreshed Its “Discover” Publish Partners
- How To Run Social Giveaway Campaigns In Collaboration With Influencers
- Influencer Q&A: Thiago Pethit @Thiagopethit
- Five Ways Brand Partnered With Influencers During NYFW
- Influencer Q&A: Danilo Carnevale @Danilocarnevale
- A Look At The Fast-Growing Social Media Market Of India
- The Rise Of Yoga Influencers On Instagram
- Influencer Q&A: Kimberly Genevieve @Kimgenevieve
- NYLON X COOLS: Rebel Fashion #NYFW Party
- Influencer Q&A: William Jardell @Williamjardell
- How Better Targeting Tool Enables Alcohol Brands To Flourish On Social
- The Aussie Style Of Social Networking
- Influencer Q&A: Stasha Becker @Northwestmommy
- InstaBrand @ESTO | U.S. Travel Association
- Social Live Streaming Apps: A Look At The Competition
- Influencer Q&A: Trisha Hershberger @Thatgrltrish
- Gen Z: The Snapchat Generation
- Exclusive Interview: A Coffee With Mike Scocozza
- Brazil: The Most Underrated Social Media Market
- Cross-Promotion Is Key On Snapchat
- Which Social Media Platform is Right for Your Industry?
- Influencer Q&A: Lindsey Bonnice @Livesweetphotography
- Exclusive Interview: A Coffee With Jessi Malay
- Influencer Q&A: Miles Gray @Milesgray88
- Exclusive Interview: A Coffee With Jason Nash
- RECAP: Pitti Uomo 2015
- How Social Influence Has Changed
- A Desert Retreat With A Front Row-Worthy Guest List
- Influencer Q&A: Jesi Rodgers @Jesiiii
- Influencer Q&A: Ryan Potter @Ryankpotter
- #TeamInstaBrand Took Day One Of Social Media Week By Storm
- Instabrand X HRF: Pedal On The Pier
- 6 Ways To Ace ‘Influencer’ Engagement Basics
- Influencer Q&A: Travis White @Trav_white_
- Influencer Q&A: François Dourlen @Francoisdourlen
- How To Build a Successful Startup and Keep It Afloat
- Why Influencer Marketing Pays Off For Small Businesses
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