2023 Subaru Crosstrek Wilderness Introduction Campaign Makes the Cut

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Open Influence is proud to announce that we are a finalist in the Influencer Campaign category under the Excellence in Online Advertising section for the 2023 OMMA Awards, which will be handed out Oct. 18 at The Cutting Room in New York.

OI worked with agency Carmichael Lynch on the campaign to introduce the 2023 Subaru Crosstrek Wilderness. Subaru  joined forces with the National Park Foundation to help bring majestic scenes from national parks across the U.S. to the stage at the New York International Auto Show in April, in collaboration with creators.


The campaign targeted 958.000 total followers and generated 15.1 million impressions, 449,000 engagements and 6,800 link clicks.

Integrated publishing and conference company MediaPost has presented OMMA Awards for 19 years to recognize the best work in advertising, marketing, and online media in 37 categories across two sections: Excellence in Online Advertising, and Excellence in Media and Marketing.

Open Influence is an award-winning, global creator marketing agency with a wide network of creators. Open Influence assists brands in creating engaging and diverse content. Don’t hesitate to reach out to us today to get started on your next campaign.

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