[Campaign] How Gen Zers Navigate Their LGBTQ+ Identity in Adland
July 10, 2026
The LGBTQ+ community has more than doubled since 2012, per Gallup data; 9% of U.S. adults now identify as LGBTQ+, which rises to 23% for
Category: Press
[Digiday] Creators Aren’t Just in Marketing’s Entertainment Era. They’re Driving It
July 1, 2026
Marketing is becoming entertainment. Creators are its stars. Cannes didn’t so much reveal that shift as rubber-stamp it. The ad industry’s annual gathering in the
[Campaign US] Question of the Week: Children of Adland Describe Their Fathers’ Roles
June 22, 2026
A child’s brutal honesty cuts both ways. While their matter-of-fact responses to questions are endearing, they can also leave parents hilariously exposed. For Campaign’s Question
[Digiday] How Lipton is Using Local Creators Instead of Building In-House Social Teams
June 22, 2026
Lipton is testing a new way to do creator marketing without building big in-house social teams. After a two-year global trial, the tea brand is
[AdWEEK] The 2026 ADWEEK 50 Are Up for the Challenge
June 9, 2026
Creativity has always required bravery, but perhaps never more than in this moment of profound change and realignment. Striding into the unknown and lighting the
[Campaign] Question of the Week: How adland’s side hustles fuel creative fire
May 27, 2026
Stepping away from the daily grind is more than a change of pace; for advertising and marketing creatives, it is essential fuel. While professional accolades
[Net Influencer] VidCon or Cannes Lions? 18 Creator Economy Leaders Weigh the Festival Trade-Off
May 22, 2026
VidCon and Cannes Lions are increasingly competing for attention from the same Creator Economy teams, but the two events now appear to serve different market needs. VidCon 2025
[ADWeek] A Look Inside the 2026 TikTok Partner Innovation Awards
May 19, 2026
For years, marketers believed growth came from bigger budgets, better media plans, or the latest technology. Today, the real advantage is different. It belongs to
[The Drum] How can smaller agencies punch above their weight?
May 18, 2026
In recent weeks, our weekly Agency Advice series has given itself over to a mini-series, The Agency Founders’ Starter Pack. Today, our panel of agency