Original Article: Digital Camera World
BeReal has taken social media by storm, and platforms like TikTok and Instagram are racing to provide their users with an authentic experience. According to Apptopia, BeReal has been downloaded more than any other platform this quarter, including TikTok.
We’ve tried our BeReal ourselves, and looked at why it’s been topping the charts. But will BeReal actually last, and will it truly change the social media landscape? Unlike traditional social media, BeReal doesn’t allow filters or retouching. More creatives and artists are moving away from Instagram due to its shift to TikTok-like features and prioritization of short-form video content.
Not everyone is sold on BeReal however, as everything from cybersecurity concerns to doubts about its longevity threaten its popularity.