Chadd Smith Creator Spotlight


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Content creators are the beating heart of social media. They share their passions, knowledge, and creativity with users who find never-ending sources of inspiration on platforms like TikTok and Instagram, where creators of all kinds of endeavors break through.

Digital creators have reframed creativity and have spent time building a community through their art. Marketers today know that by including them in their marketing strategy and content portfolio, they have the opportunity to create a lasting impact. 

In this “Creator Spotlight” series, we want to celebrate the creators behind our campaigns. Keep reading to get to know Chadd Smith’s story and to celebrate his creative journey with us. As you’ll see for yourself, he is a unique content creator that uses his robotic dancing skills to interact with brands in a new and innovative way. 

Creator marketing campaign

CA Lottery Pac-Man Scratchers



IG Handle


Tell us a short fun fact about yourself.

I love nature and technology equally 🦾😎

What’s your favorite social media trend right now?


What started you on your influencer journey?

I’ve kind of always been a “content creator” and just jumped on the platforms as they popped up.

What’s your favorite part about being a creator?

Being able to share my unique perspective.

What’s the proudest moment of your career?

I would say it’s performing at a Ted Talk with the Lxd and getting a standing O for like 10 mins straight. I’d like to also add on a smaller (but possibly more important) level, the messages I get from people sharing how I inspired them to keep going or how my art got them through a dark time.

What is the best piece of advice you’ve ever been given?

Keep going! Consistency and perseverance is key.

Creator marketing

Faraday Future

Creator marketing campaigns


If you’re interested in reaching your audience using creator marketing, feel free to contact us. Open Influence is an influencer agency in Los Angeles full of creative thinkers and social media gurus. Drop us an email at or message us on any of our social media channels.