It’s official. Influencers rule when it comes to steering shoppers’ buying decisions. 94% of shoppers value influencers’ opinions more than their friends and family.
Like many, you’ve probably seen other businesses winning big with scroll-stopping influencer campaigns. So, you “get” influencer marketing but are questioning whether it could work for your business. The answer is a resounding “yes”! There are many reasons why influencer marketing makes sense for CPG brands.
Don’t miss out on the unique opportunity to reach new audiences and scale your business to new heights using CPG influencer marketing. Want to take your influencer marketing strategies to the next level? Here are the trends and tactics you need to capitalize on.
In this guide to CPG, you will learn more about:
- Big-Picture Trends Shaping CPG Industry
- Top Tips for Influencer Marketing Success in the CPG Market
- Build influencer campaigns to hit key touchpoints in your brand’s customer journey
- The Path to Profitable Influencer Marketing in the CPG Market