Everything seemed to move online when COVID-19 struck the world: work, school, businesses, events, and shopping. Naturally, as people stayed home during lockdowns, social media
We are back with another episode of our podcast Decoding Influence! This time, Eric Dahan (CEO, Open Influence) talks about marketing strategies for the upcoming
The foundation of the success of influencer marketing is the power of human connection. Influencers have the ability to connect audiences to brands on an
Original Article: Modern Professional MP recently sat down with Eric Dahan (Forbes 30 Under 30), Founder and CEO of Open Influence. Open Influence is a demand-side
TikTok Drives Culture TikTok was the most downloaded app in Q1 2021, and experts predict that it’s on its way to becoming the next billion-user
Original Article: Harper’s BAZAAR It’s easy to mock teenage girls, but it’s wiser to fear their power. That’s the message that keeps getting scrawled—in all
Alcohol and spirits brands once spoke to the masses with glossy TV ads and billboards, but now a growing marketing avenue is sweeping the industry
For a long time, millennials and Gen-Zers dominated the social media and influencer landscape. Some suggest this is because the older generations are less digitally
We are back with another episode of our podcast Decoding Influence! This time, Eric Dahan (CEO, Open Influence) talks about the creator economy and the rise
