[Report] College Athletes Join the Creator Economy
July 29, 2021
As of July 1, 2021, the NCAA announced an interim policy that allows student-athletes to monetize their name, image, and likeness (often referred to as
Tag: Influencer Marketing Strategy
New Video Features on Facebook, Instagram, and TikTok
July 28, 2021
Video killed more than the radio star. It’s crushing all other forms of content. According to a Cisco study, by next year, 82% of all
Why College Athletes are the ‘Next Big Thing’ in Influencer Marketing
July 28, 2021
The Influence of Athletes Legendary athletes are known for their physical talent, but more importantly, they’re remembered for the impact they have on the world.
CREATOR SPOTLIGHT: Meet Candace Hampton
July 13, 2021
At Open Influence, we are on a mission to empower the world’s creators by facilitating meaningful partnerships that drive value for businesses across the globe.
How to Understand Gen Z: A Design Guide
July 8, 2021
Trying to understand Gen-Z is like trying to find a four-leaf clover. Hard, but not impossible. Lucky for you, we have made the ultimate Gen
Raw vs. Polished: An Ultimate Guide to Social Media Aesthetics
July 1, 2021
While some creators polish their work with the same production value as traditional media, others find equal success with raw, in-the-moment content that doesn’t require
We talk to Open Influence CEO Eric Dahan About All Things Gen Z
July 1, 2021
Original article: E-Crypto News We’re in 2021. The millennials have taken center stage and the baby boomers have retired with whatever they have in their
Building the Right Influencer Marketing Strategy
June 30, 2021
Despite all of the uncertainties lingering from 2020, one thing remains clear: influencer marketing remains a highly effective form of storytelling. While the overwhelming majority
Decoding Influence: The Epic Rise of TikTok
June 30, 2021
We are back with another episode of our podcast Decoding Influence! This time, Eric Dahan (CEO, Open Influence) talks about the epic rise of TikTok. More