64% Up Budgets for Influencer Marketing
February 2, 2023
Original Article: Business of Apps It seems that 2023 is going to be a much bigger year for influencer marketing with 64% of brand marketers
Tag: Influencer Marketing Strategy
The Role of Creators in the Metaverse
January 30, 2023
What is the Metaverse? The metaverse is no longer just a buzzword or a sci-fi fantasy we dream of in the movies, in 2023 the
Brands and Creators Jump in on Shorts
January 12, 2023
As we go into 2023, people’s love for short-form videos reigns supreme. TikTok popularized short-form videos, and once it took off, other platforms like Instagram
10 Big Influencer Marketing Trends You Need to Know for 2023
December 26, 2022
New research commissioned by Open Influence shows that influencer (creator) marketing is growing and experimentation is hot. To break through to the right consumers in
Going Viral: Unboxing Edition
December 14, 2022
Social media is vast, yet some videos, audios, and challenges go viral in an instant. Some trends last the test of time, and others vanish
Sustainability Meets Creator Marketing
December 6, 2022
Our planet is deteriorating; we see it every day, in the news, on social media, and in our own lives when we step outside. When
5 Tips For A Successful B2B Creator Marketing Campaign
November 21, 2022
Creator marketing for B2B industries is on the rise. Eighty-five percent of B2B marketers think interest in working with creators will increase within the next
[REPORT] SUSTAINABILITY MEETS CREATOR MARKETING
November 8, 2022
Our planet is deteriorating; we see it every day, in the news, on social media, and in our own lives when we step outside. Enter
How To Create An Unforgettable Hispanic Heritage Month Campaign
September 26, 2022
We are midway through September, and Hispanic Heritage Month has commenced! This is the time of year when Americans honor the history, culture, and contributions