Influencer Marketing Strategy Archives | Page 8 of 22

Social Platforms Share 2023 Highlights

January 10, 2024

Stay Up to Date on the Latest Trends, Platform Updates, and Social Media Holidays A new year in the creator marketing world brings new challenges,

Stay Up to Date on the Latest Trends, Platform Updates, and Social Media Holidays

December 4, 2023

As 2023 moves toward its conclusion and the world prepares to welcome 2024, the festive holidays of Hanukkah, Christmas, and Kwanzaa loom, along with the

What Can Marketers Learn From Barbie’s Massive Marketing Campaign?

August 2, 2023

We are currently living in a Barbie World. Everywhere we look—whether scrolling on our For You pages, going shopping, or just out living our lives—the

[REPORT] A Marketer’s Guide to a Successful Back-to-School Campaign

July 31, 2023

Insider Intelligence pegged 2023 back-to-school sales in the U.S. at $71.74 billion, up 5.5% compared with last year, and the research firm said back-to-school will

[REPORT] Everything You Need to Know About Creator Marketing for the Alcohol and Spirits Industry

July 17, 2023

Alcoholic beverage revenue in the U.S. was $261.1 billion in 2022, with $111.5 billion of that total attributed to beer, and it is projected to

What is a Canon Event? And Why is it Inescapable on Your For You Page?

July 7, 2023

Social media is constantly evolving, and some videos, audios, and challenges go viral overnight. Some social media trends stick around for the long run and become

CPG Influencer Marketing: The Game-Changer for the Consumer Goods Industry

June 30, 2023

The hyper-competitive consumer packaged goods industry continues to thrive, with a total value of $2.06 trillion in 2021 seen rising to $2.808 trillion by 2030.