Talking Performance Influencer Marketing on The 414
July 16, 2018
Performance Influencer Marketing : AI & Content DNA James Rostance from THE 414 speaks with Stevie Johnson, UK Head of Talent. Learn how Open Influence
The Rise Of Vertical Video
June 26, 2018
We are in the midst of a “Vertical Video” boom. Instagram recently launched a new long-form video hub called IGTV. Even Netflix started embracing this
Reduce the Time to Find Influencers from Days to Seconds
June 13, 2018
At Open Influence we are leveraging the power of AI to find scalable solutions and generate unparalleled ROI for brands. Check out how we are
Open Influence’s CEO to Speak at Social Media Week LA
May 31, 2018
Social Media Week Los Angeles (#SMWLA) will be back June 12-14. In its 9th year, the event will host thought leaders to discuss topics around
A deep dive into the value of online influencers
May 18, 2018
The term “influencer” has become a buzzword in recent years. There’s no doubt there is great value in them. But why? Let’s take a step
Open Influence wins Interactive Key Award 3 years in a row
May 17, 2018
We are proud to announce that Media Key has selected the “Sound of Rum” campaign for Bacardi Carta Blanca as the receiver of the Digital
How to enhance your in-house influencer marketing initiatives to get the highest ROI
April 23, 2018
Many would agree 2018 has been the year in which we have seen the influencer marketing industry mature. Budgets have increased as we have seen
Open Influence’s CTO Talks At #AWSsummitSF 2018
April 5, 2018
Amazon Web Services (AWS), has demonstrated great initiative to get ahead the AI race. Today, it offers more than 125 services to its customers and
Drive real results through personalized advertising AKA Influencer Marketing
April 5, 2018
Personalized content is improving ad relevance, according to Adobe Digital Insights’ (ADI) “State of Digital Advertising” most recent report. In light of this, it’s no