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Does Social Media Affect Our Mental Health? What Social Platforms are Doing to Combat these Growing Challenges

October 9, 2020

Social media is an incredible tool for human connection, but this doesn’t mean that users always have positive experiences on these platforms. Studies have found

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Influencer marketing on Instagram

Instagram’s 10th Birthday Announcement: All The Latest Updates and Features

October 6, 2020

Ten years ago, Instagram went live on the App Store. In the first few months after its launch, the platform was filled with heavily filtered

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How Influencer Marketing Drives Sustainability Forward

♻️ Agents of Change: How Influencer Marketing Drives Sustainability Forward

September 25, 2020

Sustainability has reached a tipping point. Brands are starting to realize their bottom-line and brand growth depends on it, because environmental conscious consumers across the

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How Social Media Influencers Take Advantage Of Niche Categories

September 22, 2020

Let’s talk about cheese boards. Why? Well because the evolution of the Internet has changed the way we consume information down to the most narrow

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influencer marketing

How To Reach Millennials Through Influencer Marketing

September 11, 2020

In a 2013 Time article, Gen X author Joel Stein famously branded Millennials as the “Me Me Me generation” filled with “entitled narcissists who still

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influence agency, Instagram influencer marketing Los Angeles

Instagram 2020 Features For The Best Influencer Marketing Strategy

September 11, 2020

While some industries have been greatly slowed by the COVID-19 pandemic, the need for social distancing and practically mandatory stay-at-home measures have made influencer marketing

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Micro-Learning Through Influencer Marketing: How Brands Can Tap into this Growing Trend

August 28, 2020

When you create and share something valuable, the Internet rewards you. If you can do it in under a minute and in an engaging way

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How Social Media Influences Brand Storytelling

August 24, 2020

What Influencers Can Teach Us About Storytelling In The Digital Age Humans are storytellers at heart. Highly-social beings, we use stories to share our experiences

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Reaching Gen Z Through Influencer Marketing

August 21, 2020

Understanding Gen Z: What Framed The Most Educated Generation To truly understand Gen Z, we must first understand the environment they grew up in. Gen

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