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I'm a Creator

Facebook and Instagram Shops: Blurring the Lines Between Social Media and E-Commerce

June 29, 2020

Facebook is making a big push into online shopping. With its new feature “Shops,” businesses are now able to set up free storefronts on their

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Diversity and Inclusion in Influencer Marketing

June 22, 2020

This blog has been adapted from our latest white paper, which you can download here for free! The Value of Ethics More than ever, today’s

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TikTok Influencer Marketing

The Ultimate Guide to Influencer Marketing on TikTok

May 22, 2020

This blog has been adapted from our latest white paper, which you can download here for free! You’ve got a burning question, one that’s been

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#GoodInfluence – Influencers Spread Mental Health Awareness

May 20, 2020

“Self-Care is an Everyone Thing” Welcome back, everyone. May is Mental Health Awareness Month which, believe it or not, people have been observing all the

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Top 5 Influencer Marketing Trends for 2020

May 20, 2020

When we first posted this blog piece, 2020 was just a newborn notion, full of promise and evolution. That major influencer marketing company, Forbes predicted,

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Marketing’s Biggest Takeaways from #SMWOne Virtual Conference

May 18, 2020

The all-virtual conference program #SMWOne is in full swing, and Open Influence had an amazing opportunity to both present and attend this awesome event. Organized

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#PositiveInfluence – Influencer Marketing for Public Good

May 11, 2020

If there’s one thing our collective struggles have made evident over the past few months, it’s the enduring power of human connection. Despite the many

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Influencer Marketing During COVID-19: Serve your customer along every step of the way

May 5, 2020

This blog was adapted from our latest white paper, The Way Forward, which you can download here. The Way Forward  We’re living in a vastly

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Influencers Unite! United Nations Issues Global Creative Brief for COVID-19

April 8, 2020

“You have the power to change the world.” So writes the United Nations, an organization that’s busy battling the ongoing coronavirus crisis on a number

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