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I'm a Creator

Influencer Marketing Companies During COVID-19: Adjusting to the #NewNormal

April 6, 2020

*This blog presents findings from a recent study we conducted in late March. The full report will be available in PDF form on our website

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Influencer Marketing During COVID-19 – Live Data Tracker

April 3, 2020

No industry is immune to the effects of COVID-19. Everything, not just marketing, feels a little upside down right now. We’re here to help make

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Influencer Marketing Presents Opportunities for Connection During the COVID-19 Crisis

March 20, 2020

With the ongoing spread of COVID-19 and the incredible speed at which things are developing, marketers must help brands communicate clearly and with purpose. How

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Why Women Are the Foundation of Influencer Marketing

March 9, 2020

March is International Women’s History Month – no better time to look back at the history of our own space and mark how much of

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Bloomberg Campaign Embraces Social Media Influencers – Thumbs Up or Down?

March 1, 2020

Former New York City Mayor Michael Bloomberg, currently in the running for the Democratic National Party candidacy, has been busy recruiting social media influencers to

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Oscar-Winning Short Film ‘Hair Love’ Shows the Power of Representation and Social Media

February 19, 2020

May 10, 2016 –  Film director, writer, producer and former professional football player Matthew A. Cherry took to Twitter to post perhaps the most prophetic

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Valentine’s Day 2020: Social Media Creators Show Us the Many Face of Love

February 13, 2020

Happy #ValentinesDay2020. It’s a busy time of year for marketers as businesses try to leverage this popular and beloved (pun intended) holiday to increase mindshare

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Could You Feel Social Media’s Influence on Super Bowl LIV?

February 2, 2020

An estimated 100 million people tuned in to watch Super Bowl LIV, as the Kansas City Chiefs took down the San Francisco 49’ers in Miami,

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Instagram Influencer Marketing Tests Hiding “Likes”

January 28, 2020

Visible “Likes” may soon become a thing of the past according to Instagram CEO Adam Mosseri. He dropped this social bombshell to a roomful of

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