Decoding Influence: The Epic Rise of TikTok
June 30, 2021
We are back with another episode of our podcast Decoding Influence! This time, Eric Dahan (CEO, Open Influence) talks about the epic rise of TikTok. More
Category: News
New Instagram Reels Ads and Spotify Greenroom
June 29, 2021
For years, social networks have been copying features from one another. This is not a coincidence but a strategy driven by the power shift from
Top 10 Gen Z Influencers
June 18, 2021
An audience is not the only thing that comes with producing content for social media; perhaps, more importantly, it also comes with the opportunity to
5 Black Content Creators To Follow On Instagram
June 17, 2021
Being an influencer is more than posting branded content. It’s about empowering, inspiring, making the world a better place, and creating an inclusive community for
How to Storysell Effectively
June 9, 2021
Brand storytelling is essential when developing long-lasting customer connections. Express your brand’s journey and do it in a way that cultivates relationships. In return, customers
Decoding Influence: The Evolution of Influencer Marketing with Mark Schaefer
June 1, 2021
We are back with another episode of our podcast, Decoding Influence! This time, Eric Dahan (CEO, Open Influence) talks about what marketers need to know
Stay on Trend: Facebook Allows Users to Hide “Likes”, Pinterest Launches Idea Pins & More
May 26, 2021
While every other industry is struggling, the influencer marketing companies are thriving. By 2022, it’s estimated to be worth $15 billion. In an ever-expanding industry,
Decoding Influence: What Marketers Need to Know About Gen Z
May 25, 2021
We are back with another episode of our podcast Decoding Influence! This time, Eric Dahan (CEO, Open Influence) talks about what marketers need to know about
CEO Eric Leads Conversation at Marketing Innovation Summit
May 21, 2021
Open Influence CEO Eric Dahan led a discussion at Brand Innovator’s Marketing Innovation Summit with Co-Founder & CEO of 21Seeds, Kat Hantas. Partnering with her sister