CREATOR SPOTLIGHT: Meet Grandma Lill
September 1, 2021
For a long time, millennials and Gen-Zers dominated the social media and influencer landscape. Some suggest this is because the older generations are less digitally
Category: News
Decoding Influence: The Creator Economy and the Rise of Content Monetization
September 1, 2021
We are back with another episode of our podcast Decoding Influence! This time, Eric Dahan (CEO, Open Influence) talks about the creator economy and the rise
The 10 Do’s and Don’ts of Influencer Marketing
August 10, 2021
With the overall value of influencer marketing now at 13.8 billion dollars, it’s evident that more brands are turning to influencers. However, there are many
Decoding Influence: Live Commerce – The New Era of Online Shopping
July 30, 2021
We are back with another episode of our podcast Decoding Influence! This time, Eric Dahan (CEO, Open Influence) talks about live commerce. There’s been a boost
New Video Features on Facebook, Instagram, and TikTok
July 28, 2021
Video killed more than the radio star. It’s crushing all other forms of content. According to a Cisco study, by next year, 82% of all
Why College Athletes are the ‘Next Big Thing’ in Influencer Marketing
July 28, 2021
The Influence of Athletes Legendary athletes are known for their physical talent, but more importantly, they’re remembered for the impact they have on the world.
CREATOR SPOTLIGHT: Meet Sam Li
July 26, 2021
The internet has fueled the creator economy. Now more than ever people around the globe can make a living from their passions. Here at Open
CREATOR SPOTLIGHT: Meet Candace Hampton
July 13, 2021
At Open Influence, we are on a mission to empower the world’s creators by facilitating meaningful partnerships that drive value for businesses across the globe.
How to Understand Gen Z: A Design Guide
July 8, 2021
Trying to understand Gen-Z is like trying to find a four-leaf clover. Hard, but not impossible. Lucky for you, we have made the ultimate Gen