New Video Features on Facebook, Instagram, and TikTok
July 28, 2021
Video killed more than the radio star. It’s crushing all other forms of content. According to a Cisco study, by next year, 82% of all
Tag: Influencers
Why College Athletes are the ‘Next Big Thing’ in Influencer Marketing
July 28, 2021
The Influence of Athletes Legendary athletes are known for their physical talent, but more importantly, they’re remembered for the impact they have on the world.
CREATOR SPOTLIGHT: Meet Sam Li
July 26, 2021
The internet has fueled the creator economy. Now more than ever people around the globe can make a living from their passions. Here at Open
CREATOR SPOTLIGHT: Meet Candace Hampton
July 13, 2021
At Open Influence, we are on a mission to empower the world’s creators by facilitating meaningful partnerships that drive value for businesses across the globe.
How to Understand Gen Z: A Design Guide
July 8, 2021
Trying to understand Gen-Z is like trying to find a four-leaf clover. Hard, but not impossible. Lucky for you, we have made the ultimate Gen
Building the Right Influencer Marketing Strategy
June 30, 2021
Despite all of the uncertainties lingering from 2020, one thing remains clear: influencer marketing remains a highly effective form of storytelling. While the overwhelming majority
Decoding Influence: The Epic Rise of TikTok
June 30, 2021
We are back with another episode of our podcast Decoding Influence! This time, Eric Dahan (CEO, Open Influence) talks about the epic rise of TikTok. More
TikTok May Offer Its Secret Algorithm to Businesses
June 25, 2021
Original article: NTD The China-owned social media app TikTok might finally be sharing its sought-after “secret sauce” algorithm. That would be game-changing news for every TikTok influencer agency.
5 Black Content Creators To Follow On Instagram
June 17, 2021
Being an influencer is more than posting branded content. It’s about empowering, inspiring, making the world a better place, and creating an inclusive community for