
[Report] CPG Influencer Marketing
It’s official. Influencers rule when it comes to steering shoppers’ buying decisions. 94% of shoppers value influencers’ opinions more than their friends and family. Like

It’s official. Influencers rule when it comes to steering shoppers’ buying decisions. 94% of shoppers value influencers’ opinions more than their friends and family. Like

‘Tis the season. It’s no surprise that people shop more during the holiday season than at any other time of the year. According to Emarketer,

Find out the latest social media news, trends, and tips. There’s several platform updates from the last month. Instagram’s New Collabs As a leading Instagram

Original Article: ABC7 Diana Pelov, Account Director at Open Influence, joins KABC Eyewitness News to discuss the incredible rise of TikTok and more.

Travel ad spending plummeted by a shocking 60% in 2020. Can you believe it’s been about two years since the pandemic first began? Months of

Since the early days, there have been many names given to those stand-out users on social media, many of which seem to match the platform:

Social media is the future of food. After all, the phone does eat first. Take a scroll through Instagram and you’re sure to come across

Origional Article: The Hype Magazine Live Session with Eric Dahan CEO and Founder of Open Influence, the company responsible for the overwhelmingly powerful #MoreThanAVote influencer campaign

Video is victorious. There’s no denying that it is the most engaging form of content, and it’s soon to take over all social media platforms.