[Report] The Power of Music in Marketing
August 31, 2021
Ever since the early days of advertising, ads have gone hand in hand with music. From jingles on TV to a world of sounds and
Category: Guides
[Report] College Athletes Join the Creator Economy
July 29, 2021
As of July 1, 2021, the NCAA announced an interim policy that allows student-athletes to monetize their name, image, and likeness (often referred to as
[Report] Beauty and Personal Care Influencer Marketing
July 28, 2021
You don’t have to search for long before you come across beauty-related content on social media. From picture-perfect flat lays to fascinating tutorials, there’s always
[Report] A Complete Guide to Fashion Influencer Marketing
July 28, 2021
The fashion influencer marketing space connects people with the runway and pop culture fashion in a way TV commercials and magazine covers couldn’t. Influencers are
Raw vs. Polished: An Ultimate Guide to Social Media Aesthetics
July 1, 2021
While some creators polish their work with the same production value as traditional media, others find equal success with raw, in-the-moment content that doesn’t require
The Ultimate Guide to Travel Influencer Marketing
June 25, 2021
For years, travel companies relished in travel’s popularity. Yet the dramatic effects of the pandemic have caused some travel brands to shrink back, their business’
Benefits of Working with Brand Ambassadors
June 17, 2021
Nearly 2 out of 3 consumers say that they trust influencers’ messaging about a brand more than a company’s advertising about their own brand. By
The Complete Guide to YouTube Influencer Marketing
May 6, 2021
When approached correctly, YouTube influencer marketing is a goldmine. It can enable you to build trust with your target customers who may have been difficult
The Ultimate Guide to Facebook Influencer Marketing
May 6, 2021
There’s no other platform with the popularity levels Facebook notches. These facts make Facebook the place to be if you want to get your brand