InstaBrand Presenting @Web Summit 2015
November 11, 2015
Since 2010, Web Summit has been the annual mecca for technology companies and innovative startups. This year, Web Summit took place in Ireland’s mesmerizing capital
Why Brands Should Embrace Disappearing Content And Have Fun With It
October 24, 2015
In just four years’ time, Snapchat has become the most sought-after social marketing channel, even though it goes completely against conventional wisdom. Why would brands
What’s The ROI Of Influencer Marketing?
October 19, 2015
Social media has moved beyond the point of nascence. Now it is a crowded space where big brands and small businesses alike compete for the
Influencer Q&A: Yvette Yo Lee @Msyoleecom
October 19, 2015
We got the opportunity to catch up with Yvette Yo Lee in between her busy, busy schedule. Yvette’s home in Toronto, but she is truly
Brands: Get Up To Date On Federal Trade Commission Guidelines
October 15, 2015
If you’re a brand that is advertising anything online, it is critical to know how to comply with Federal Trade Commission (FTC) guidelines. If you’re
Why Snapchat Refreshed Its “Discover” Publish Partners
October 12, 2015
In January, Snapchat launched Discover, a partnership between the visual mobile messaging app and publishers to distribute exclusive content. This mobile publishing experiment is part
How To Run Social Giveaway Campaigns In Collaboration With Influencers
October 6, 2015
Of All the influencer marketing techniques, giveaway campaigns are the most mutually beneficial for both advertisers and influencers. On the brand side, they can almost
Influencer Q&A: Thiago Pethit @Thiagopethit
October 6, 2015
For musicians, life on the road is the norm. Brazilian musician, Thiago Pethit, stepped aside from his rock n’ roll lifestyle to share with us
Five Ways Brand Partnered With Influencers During NYFW
September 29, 2015
While fashion magazines look back on the best design pieces of this month’s New York Fashion Week, we thought it’s time to reflect on how