Influencer Q&A: Yvette Yo Lee @Msyoleecom
October 19, 2015
We got the opportunity to catch up with Yvette Yo Lee in between her busy, busy schedule. Yvette’s home in Toronto, but she is truly
Brands: Get Up To Date On Federal Trade Commission Guidelines
October 15, 2015
If you’re a brand that is advertising anything online, it is critical to know how to comply with Federal Trade Commission (FTC) guidelines. If you’re
Why Snapchat Refreshed Its “Discover” Publish Partners
October 12, 2015
In January, Snapchat launched Discover, a partnership between the visual mobile messaging app and publishers to distribute exclusive content. This mobile publishing experiment is part
How To Run Social Giveaway Campaigns In Collaboration With Influencers
October 6, 2015
Of All the influencer marketing techniques, giveaway campaigns are the most mutually beneficial for both advertisers and influencers. On the brand side, they can almost
Influencer Q&A: Thiago Pethit @Thiagopethit
October 6, 2015
For musicians, life on the road is the norm. Brazilian musician, Thiago Pethit, stepped aside from his rock n’ roll lifestyle to share with us
Five Ways Brand Partnered With Influencers During NYFW
September 29, 2015
While fashion magazines look back on the best design pieces of this month’s New York Fashion Week, we thought it’s time to reflect on how
Influencer Q&A: Danilo Carnevale @Danilocarnevale
September 25, 2015
Within the last few years, the fashion vertical has grown tremendously on social media. Instagram has become an outlet for fashion influencers to display their
A Look At The Fast-Growing Social Media Market Of India
September 18, 2015
Having introduced the social media scenes of China and Brazil, the seventh installment of our Globally Social Series will take you to another fast-growing BRIC
The Rise Of Yoga Influencers On Instagram
September 15, 2015
Social savvy fitness pros are creating content to feed the growing interest in health online. They’re creating videos on YouTube, sharing images and videos on
