Bloomberg Campaign Embraces Social Media Influencers – Thumbs Up or Down?
Former New York City Mayor Michael Bloomberg, currently in the running for the Democratic National Party candidacy, has been busy recruiting social media influencers to
Former New York City Mayor Michael Bloomberg, currently in the running for the Democratic National Party candidacy, has been busy recruiting social media influencers to
May 10, 2016 – Film director, writer, producer and former professional football player Matthew A. Cherry took to Twitter to post perhaps the most prophetic
Happy #ValentinesDay2020. It’s a busy time of year for marketers as businesses try to leverage this popular and beloved (pun intended) holiday to increase mindshare
An estimated 100 million people tuned in to watch Super Bowl LIV, as the Kansas City Chiefs took down the San Francisco 49’ers in Miami,
Every January, technology enthusiasts from all over the world gather in Las Vegas, Nevada for the Consumer Electronic Show, a veritable mecca of electronics, gadgets,
Roughly 99 million Americans will make a financial resolution for 2020. That’s nothing to sneeze at! While the New Year’s Resolution has become something of

2019 was undoubtedly the biggest year for influencer marketing. Like, ever. Whether you’re talking about the hard numbers – average campaign spend, ROI, number of

DEC 12, 2019 – Open Influence won the “Best Influencer Campaign” award during this year’s Digital Media Awards, presented by the Las Vegas Innovation Marketing

What would Instagram hiding Likes mean for the influencer marketing industry? Let’s start with the numbers. As of now, data suggests that hiding Likes will