Tag Archives: Open Influence

Wednesday, February 19th, 2020
Oscar-Winning Short Film ‘Hair Love’ Shows the Power of Representation and Social Media
May 10, 2016 – Film director, writer, producer and former professional football player Matthew A. Cherry took to Twitter to post perhaps the most prophetic Tweet of all time:...
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Thursday, February 13th, 2020
Valentine’s Day 2020: Social Media Creators Show Us the Many Face of Love
Happy #ValentinesDay2020. It’s a busy time of year for marketers as businesses try to leverage this popular and beloved (pun intended) holiday to increase mindshare and boost their sales....
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Sunday, February 2nd, 2020
Could You Feel Social Media’s Influence on Super Bowl LIV?
An estimated 100 million people tuned in to watch Super Bowl LIV, as the Kansas City Chiefs took down the San Francisco 49’ers in Miami, Florida. While the sporting...
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Monday, January 13th, 2020
The Most Talked About Influencer Marketing Topics at CES2020
Every January, technology enthusiasts from all over the world gather in Las Vegas, Nevada for the Consumer Electronic Show, a veritable mecca of electronics, gadgets, gizmos and new technologies....
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Tuesday, January 7th, 2020
The Top 5 Influencer Marketing Trends for 2020
Happy New Year, marketers! As we take our first steps into the new decade, there’s an unprecedented amount of buzz around the future of influencer marketing, especially as new...
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Monday, December 30th, 2019
2020 New Year’s Resolutions for Influencer Marketing (and Us)
Roughly 99 million Americans will make a financial resolution for 2020. That’s nothing to sneeze at! While the New Year’s Resolution has become something of a cultural riffing-point (“So...
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Thursday, December 26th, 2019
The Top Influencer Marketing Lessons from 2019
2019 was undoubtedly the biggest year for influencer marketing. Like, ever. Whether you’re talking about the hard numbers – average campaign spend, ROI, number of creators, number of campaigns,...
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Monday, December 16th, 2019
WINNER! “Best Influencer Campaign” at the LVIMA Digital Media Awards
DEC 12, 2019 – Open Influence won the “Best Influencer Campaign” award during this year’s Digital Media Awards, presented by the Las Vegas Innovation Marketing Association (LVIMA). The Digital...
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Monday, December 2nd, 2019
Can Instagram Replace Social Validation with Algorithms?
What would Instagram hiding Likes mean for the influencer marketing industry? Let’s start with the numbers. As of now, data suggests that hiding Likes will have a negative impact...
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