We are back with another episode of our podcast Decoding Influence! This time, Eric Dahan (CEO, Open Influence) talks about global influencer marketing. Open Influence
It’s official. Influencers rule when it comes to steering shoppers’ buying decisions. 94% of shoppers value influencers’ opinions more than their friends and family. Like
‘Tis the season. It’s no surprise that people shop more during the holiday season than at any other time of the year. According to Emarketer,
Find out the latest social media news, trends, and tips. There’s several platform updates from the last month. Instagram’s New Collabs As a leading Instagram
Original Article: ABC7 Diana Pelov, Account Director at Open Influence, joins KABC Eyewitness News to discuss the incredible rise of TikTok and more.
Origional Article: The Hype Magazine Live Session with Eric Dahan CEO and Founder of Open Influence, the company responsible for the overwhelmingly powerful #MoreThanAVote influencer campaign
Live shopping fuels a sense of community that you can’t get with a static post. Not only are shoppers having direct interactions with store owners
Traditional celebrations are woven tightly into our cultural identity. Whether it is a national observance or a religious holiday, celebrations are culturally relevant moments and
Everything seemed to move online when COVID-19 struck the world: work, school, businesses, events, and shopping. Naturally, as people stayed home during lockdowns, social media
