How to Understand Gen Z: A Design Guide
July 8, 2021
Trying to understand Gen-Z is like trying to find a four-leaf clover. Hard, but not impossible. Lucky for you, we have made the ultimate Gen
Tag: influencer
Raw vs. Polished: An Ultimate Guide to Social Media Aesthetics
July 1, 2021
While some creators polish their work with the same production value as traditional media, others find equal success with raw, in-the-moment content that doesn’t require
We talk to Open Influence CEO Eric Dahan About All Things Gen Z
July 1, 2021
Original article: E-Crypto News We’re in 2021. The millennials have taken center stage and the baby boomers have retired with whatever they have in their
Building the Right Influencer Marketing Strategy
June 30, 2021
Despite all of the uncertainties lingering from 2020, one thing remains clear: influencer marketing remains a highly effective form of storytelling. While the overwhelming majority
Decoding Influence: The Epic Rise of TikTok
June 30, 2021
We are back with another episode of our podcast Decoding Influence! This time, Eric Dahan (CEO, Open Influence) talks about the epic rise of TikTok. More
New Instagram Reels Ads and Spotify Greenroom
June 29, 2021
For years, social networks have been copying features from one another. This is not a coincidence but a strategy driven by the power shift from
The Ultimate Guide to Travel Influencer Marketing
June 25, 2021
For years, travel companies relished in travel’s popularity. Yet the dramatic effects of the pandemic have caused some travel brands to shrink back, their business’
TikTok May Offer Its Secret Algorithm to Businesses
June 25, 2021
Original article: NTD The China-owned social media app TikTok might finally be sharing its sought-after “secret sauce” algorithm. That would be game-changing news for every TikTok influencer agency.
How to Storysell Effectively
June 9, 2021
Brand storytelling is essential when developing long-lasting customer connections. Express your brand’s journey and do it in a way that cultivates relationships. In return, customers