Pinterest Brings a Positive Environment, Along With Engaged and Inspired Users Brands looking to add a social media platform with a slightly different approach than
In the ever-evolving influencer marketing industry, it’s difficult to anticipate what trends will shape influencer campaigns and strategies even just a month from now, let alone
Influencer marketing company CreatorIQ has hired marketing software and web analytics executive Chris Harrington to be its new CEO as the organization pushes for the
Platforms such as Instagram and TikTok have created space for packaging to go viral for not-so-good reasons. But they also give brands a potentially powerful new tool for
Fire up the grills and (carefully, please) light those fireworks as we wish the U.S. a happy birthday on Independence Day July 4. July 17
Up until a few weeks ago, the vast majority of the influencers who attended the Cannes Lions International Festival of Creativity had barely heard of the ad festival.
The Cannes Lions International Festival of Creativity is over for 2024. The Drum asks attendees what they got out of it. After five days of
Platforms like Instagram, TikTok, YouTube and Facebook are staples in influencer marketing campaigns, but there is an underutilized social media application out there, with an
Influencers have made their presence felt at Cannes Lions for a few years now, as they muscled into the social media and content space repping
