Coegi and Open Influence created a campaign built from work with 150 niche influencers, generating more than 500 million impressions amplified by paid social and
In November, we go to the polls, honor those who served, feast while watching football, and shop until we drop. November is also Men’s Health
Edelman took the Grand Prix for its work with Heineken and Edelman Canada received the President’s Award for its work with Haleon brand Advil. As part of The
With the U.S. presidential election just days away, some agencies have advised clients and creators to pause their content until after the election. Others are scaling back
At the rapid speed that influencer partnerships are formed, agencies are faced with vetting up to hundreds of thousands of creators for their clients to
We are beyond proud to announce that Open Influence, in partnership with Uber, has won the Best Automotive Campaign award at this year’s OMMA Awards.
Halloween is the most popular holiday in October, but there are plenty of other notable days before we get to candy, costumes, and trick-or-treating. October
What to Do, What to Avoid, and How to Prepare Election years present special challenges in the creator marketing sector, particularly in the fourth quarter,
The wildly popular app faces an uncertain future in the U.S., but it’s not going away Marketers go where their audiences go. If people are
