The pandemic triggered an explosion of effects and changes throughout the entertainment industry. Concert and movie-theater suffered, but other areas – like streaming, flourished. Now,
Like clockwork, brands prepare for the holiday season every year. After all, it’s one of the most significant spending periods of the year and can
Travelers today don’t just want brochures, they crave immersive experiences and authentic recommendations. That’s where travel influencer marketing for the industry comes in, armed with
Finance-related social media content has never been more relevant, especially as inflation and recession fears rise. Yet, many financial services companies report struggling to engage
One thing is clear — food makes the world go round offline and online. From drool-worthy treats to awe-inspiring gastronomy, food retail was destined for
In the same ways that talent agents and managers represent talent, we at Open Influence represent the brands and are the match-makers. We exist to
Web 3.0 is the next iteration of the web, also known as the third-generation internet. The core principle concepts are decentralization, openness, and greater user
Global social commerce sales reached $492 billion in 2021. In the next four years, that number is expected to nearly triple to $1.2 trillion, according to
TikTok reached 1 billion active users faster than any other social media platform. In only four years, TikTok has had over 3 billion downloads, making
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