
Mentorship to Leadership: Paying It Forward in Creator Marketing
By: Christa Zambardino, SVP – Head of East Coast Partnerships Throughout my career, I have been fortunate to learn from some of the most accomplished

By: Christa Zambardino, SVP – Head of East Coast Partnerships Throughout my career, I have been fortunate to learn from some of the most accomplished

By Aniam Garavito, Content Creator I’m Aniam, a New York-based creator behind @__aniam, where my husband Juan and I document our life in the city

By Sierra Moore, Senior Creative Director, Open Influence For years, the argument has been the same: the future of entertainment is social. That future has

After building a community of nearly 150,000 followers, I’ve learned that LinkedIn works best when you treat it as a living portfolio and a carefully

By: Alexandra Mathieu, Head of Creative Strategy, VP, Open Influence For years, the creator economy was defined by content. Followers. Views. Engagement. Brand deals. But

As a father of three, I’ve learned that back-to-school isn’t a shopping moment; it’s a life transition. The brands that win are the ones that

As temperatures begin heating up in June, social media managers’ calendars remain red-hot, as well. Juneteenth and Father’s Day anchor the month on the 19th

What’s that you say? Possible 2026 wasn’t a creator marketing conference? Open Influence Vice President of Partnerships Allison Spagle and VP of Brand Partnerships Willis

April Showers have brought May flowers just in time for Mother’s Day, as well as the unofficial start of summer on Memorial Day. May is