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I'm a Creator

TikTok Adds Context, YouTube Adds Shorts Tools, and Instagram Debuts CapCut Competitor Edits

May 6, 2025

While we must wait until the end of the month for the unofficial beginning of summer, Memorial Day weekend, the month of May is still

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Featured image banner that says "How to Find the Perfect Social Media Content Creator for Your Brand"

How to Find the Perfect Social Media Content Creator for Your Brand

April 16, 2025

In the world of digital marketing, finding the right social media content creator can make or break your brand’s online presence. Whether you’re aiming to

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Featured image banner that says "The Ultimate Guide to Influencer Marketing in E-Commerce"

The Ultimate Guide to Influencer Marketing in E-commerce: Strategies for Success

April 16, 2025

In recent years, influencer marketing in e-commerce has emerged as a powerful strategy for brands to connect with their target audiences through online creators. As

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Banner featured image that says "how makeup influencers can elevate your beauty brand's visibility"

How Makeup Influencers Can Elevate Your Beauty Brand’s Visibility

April 16, 2025

The beauty industry is undergoing a profound transformation, driven not by glossy magazine ads or celebrity endorsements, but by a new generation of digital tastemakers:

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Enter TikTok One, Changing the YouTube Shorts Count, and More

March 31, 2025

The month begins with a day to watch what you hear, read, and see, followed by World Autism Awareness Day and days to celebrate beer,

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Instagram Partnership Ads, TikTok’s New Web Experience, Veo2 to YouTube Shorts, and More

March 5, 2025

March belongs to the women, as International Women’s Day falls on March 8, and the entire month is Women’s History Month.  But don’t forget to

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Didn’t Attend Creator Economy Live 2025? Open Influence Has You Covered

February 20, 2025

The Future of Creator Marketing: Key Takeaways from Creator Economy Live 2025 The creator economy is no longer just an emerging industry—it’s a dominant force

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The Super Bowl is a Big Game for Creator Marketing, Too

February 20, 2025

A Look at Activations and Campaigns From Brands, Platforms, and Even the NFL  Super Bowl Sunday is the biggest day of the year not only

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Lessons for Brands From the TikTok Ban

January 24, 2025

Anyone involved in the creator marketing ecosystem will forever remember the weekend of Jan. 17 through 20, 2025. With TikTok facing a ban in the

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