[REPORT] PLANNING A SUCCESSFUL CREATOR HOLIDAY CAMPAIGN
September 7, 2022
Like clockwork, brands prepare for the holiday season every year. After all, it’s one of the most significant spending periods of the year and can
Author: Open Influence
Power to the Creators
September 6, 2022
Original Article: The Boss Magazine Editorial by Eric Dahan How many ads have you seen today? Did any really grab your attention? What was it
Are Brands Ready to ‘BeReal’?
September 6, 2022
Original Article: Yahoo No filter, no algorithm, no video, no likes, no ads and no curated “aesthetic.” It’s time to BeReal, the latest social media
CREATOR MARKETING FOR THE TRAVEL & TOURISM INDUSTRY
September 1, 2022
According to new research from the World Travel and Tourism Council (WTTC), travel and tourism is one of the fastest growing sectors in the world,
The Rise of Virtual Influencers and Their Role in the Metaverse
September 1, 2022
Original Article: AdWeek by Eric Dahan By allowing people to interact with one another in immersive, three-dimensional virtual worlds, the metaverse offers an alternative to real-life
CREATOR MARKETING FOR THE TRAVEL & TOURISM INDUSTRY
August 30, 2022
Travelers today don’t just want brochures, they crave immersive experiences and authentic recommendations. That’s where travel influencer marketing for the industry comes in, armed with
SOCIAL MEDIA NEWS: IG REELS UPDATES, LINKEDIN DISCOVERY PAGE, AND MORE
August 29, 2022
We hope you’re ready for fall because the year isn’t showing any signs of slowing down! It’s finally nearing the time of year when we
[1-Pager] Financial Services and Creator Marketing
August 25, 2022
Finance-related social media content has never been more relevant, especially as inflation and recession fears rise. Yet, many financial services companies report struggling to engage
[Report] Creator Marketing in the Food Industry
August 22, 2022
One thing is clear — food makes the world go round offline and online. From drool-worthy treats to awe-inspiring gastronomy, food retail was destined for