5 Top Digital Creators on Instagram and TikTok
August 2, 2022
There are multiple reasons why brands find value in partnering with creators. Some of them include their ability to expand reach on social media, create
Author: Open Influence
[1-Pager] Talent Relations in Creator Marketing
July 29, 2022
In the same ways that talent agents and managers represent talent, we at Open Influence represent the brands and are the match-makers. We exist to
How to Use Influencer Video Marketing to Grow Your Brand
July 26, 2022
Over the last decade, savvy marketers have realized the growing importance of incorporating emerging trends – even if that means breaking all patterns. Both video
SOCIAL MEDIA NEWS: IG BUY FROM CHAT, FB SUBSCRIPTIONS, AND MORE
July 25, 2022
As we enter August, people are enjoying their last month of summer vacations and beach days, but that doesn’t mean fun and important days are
TikTok Expert: Authenticity Key for Food Brands Marketing to Gen Z
July 13, 2022
Original Article: The Food Institute With an endless supply of content and more than 50 million daily users, there is no shortage of ways for
Open Influence Named a TikTok Marketing Partner
June 29, 2022
Original article: Destination CRM Open Influence, a creator marketing company, has been named a TikTok Marketing Partner. With the TikTok Creator Marketplace API integrated into
The Role of Talent Relations in Creator Marketing
June 29, 2022
Social media has drastically changed the way brands connect with consumers. We are moving away from blatant and intrusive advertising to partnering with digital talent
SOCIAL MEDIA NEWS: IG Reel Updates, TikTok Avatars, and More
June 27, 2022
There are many days to look forward to in July. Fun fact, there are many countries that have their Independence Day during the month of
Travel Advisors Should be Working with Influencers — Here’s How to Start
June 27, 2022
Original Article: TravelAge West Influencers. Whether you love them or hate them, they’re becoming an ever-more-visible presence in our social media feeds, on our television