Gen Z: 2017 Stats You Need To Know
October 24, 2017
The Internet is a great place for any brand looking to reach an engaged audience. Millions of people are hungry for content and of course,
Category: News
Combatting the social media black market with core technology
October 16, 2017
AdWeek stated recently that Influencer Marketing is one of the fastest growing channels in advertising, with their research estimating that $1 billion was spent on
Context Cards: Huge Step Forward for Snapchat
October 13, 2017
In our last online video revolution series [Watch HERE] we talked about “The Battle of the Stories.” It’s a fact that Snapchat innovated the space
Understanding the Value of Micro-influencers
October 11, 2017
Let’s start from the beginning. Who are these micro-influencers everyone seems to be talking about? They are everyday consumers who have a more modest number
Instagram VS Snapchat VS Twitter?
October 4, 2017
Instagram just added a new feature and it’s similar to one Twitter announced in 2015. Yes, they introduced an interactive poll sticker in Instagram Stories that lets users type their question, as well as two responses.
Twitter: From 140 to 280 Characters!
September 27, 2017
The only constant in the technology industry is change. And that’s what makes it so exciting! We have a new update for you. Twitter announced
The Pinterest Taste Graph: Enhanced Interest Targeting
September 26, 2017
Psychographics are just as important for marketers as demographics. For years (since its launch in 2010), Pinterest has been getting unique insights that help to
Instagram Stories: 1 Year Later, a lot has Changed!
September 12, 2017
The impact of Instagram Stories on Influencer Marketing has been huge. This feature that enables users to create ephemeral content has helped increase the amount
FTC: The Do’s and Don’ts for Social Media Influencers
September 7, 2017
FTC sends warning letters to social media influencers Following on the more than 90 educational letters sent in April this year, the FTC Staff announced