If you’re a brand that is advertising anything online, it is critical to know how to comply with Federal Trade Commission (FTC) guidelines. If you’re
In January, Snapchat launched Discover, a partnership between the visual mobile messaging app and publishers to distribute exclusive content. This mobile publishing experiment is part
Of All the influencer marketing techniques, giveaway campaigns are the most mutually beneficial for both advertisers and influencers. On the brand side, they can almost
For musicians, life on the road is the norm. Brazilian musician, Thiago Pethit, stepped aside from his rock n’ roll lifestyle to share with us
While fashion magazines look back on the best design pieces of this month’s New York Fashion Week, we thought it’s time to reflect on how
Within the last few years, the fashion vertical has grown tremendously on social media. Instagram has become an outlet for fashion influencers to display their
Having introduced the social media scenes of China and Brazil, the seventh installment of our Globally Social Series will take you to another fast-growing BRIC
Social savvy fitness pros are creating content to feed the growing interest in health online. They’re creating videos on YouTube, sharing images and videos on
People always tell you to “follow your dream.” Canada-native Kimberly Genevieve did exactly that. We chatted with Kimberly as she shared her story about following
