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For years, social networks have been copying features from one another. This is not a coincidence but a strategy driven by the power shift from
For years, social networks have been copying features from one another. This is not a coincidence but a strategy driven by the power shift from
For years, travel companies relished in travel’s popularity. Yet the dramatic effects of the pandemic have caused some travel brands to shrink back, their business’
Original article: NTD The China-owned social media app TikTok might finally be sharing its sought-after “secret sauce” algorithm. That would be game-changing news for every TikTok influencer agency.
Brand storytelling is essential when developing long-lasting customer connections. Express your brand’s journey and do it in a way that cultivates relationships. In return, customers
Original article: Online Personal Stylist This week we interviewed Eric Dahan, the CEO and Co-Founder of Open Influence. Eric is a top influencer marketing expert
Original article: Insider Intelligence Executive Summary Creators have never been hotter: The social platforms like Facebook influencer marketing want them, and marketers want to work
While every other industry is struggling, the influencer marketing companies are thriving. By 2022, it’s estimated to be worth $15 billion. In an ever-expanding industry,
Open Influence CEO Eric Dahan led a discussion at Brand Innovator’s Marketing Innovation Summit with Co-Founder & CEO of 21Seeds, Kat Hantas. Partnering with her sister
Emojis, memes, GIFs, and stickers have become a staple in the 21st century. You can boost engagement and authentically connect with your audience when you
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