November Events Recap

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#GlobalInfluencerMarketing

Los Angeles 

Adweek Elevate: Influence 

Elevate is an intensive thought leadership event bringing into focus the most salient topics facing today’s leaders in the marketing, advertising, media, and technology sectors, featuring conversations with some of the industry’s most influential voices.

In her keynote presentation at Adweek’s Elevate: Influencer event, Maggie Rezinkoff, Head of Account Management (West), demonstrated how AI is helping marketers solve some of the challenges facing the influencer marketing industry.

London

Mindshare Huddle 

Huddle is Mindshare’s annual flagship festival of ideas, collaboration, and entrepreneurship. In its eighth year, attendees explored The New Era of Influence. 

Open Influence led the discussion on how best to navigate the influencer marketing space. 

ShenZhen

Most Effective Ways of Marketing to Go Global 

Icicle Group gathered global experts to build a comprehensive analysis of the challenges and opportunities that Chinese brands face in doing overseas marketing. Marco Marranini, COO for Europe, delivered a keynote speech and joined a special panel discussion on global influencer marketing.