Under a sunny French sky, Edelman unveiled the results of its annual Trust Barometer Special Report during the 65th Cannes Festival of Creativity. Their study
CANNES – The 65th annual Cannes Lions Festival of Creativity is gently winding down to a close, and what a year it’s been! Some of
Social Media Week LA, which took place on June 12th and 13th at the Broad Stage in Santa Monica, assembled over 200 thought leaders from
The mobile revolution, coupled with the meteoric rise of social media platforms, paved the way for Influencer Marketing’s explosive growth. In less than a decade,
If you’re one of the many influencer marketing companies, chances are you’re familiar with the concept of coolhunting. As defined in this classic 1997 New
Somebody call Kerry Washington, because it’s time for another influencer scandal. Olivia Jade Giannulli, daughter of actress Lori Loughlin, is at the center of a
The year is 1989. The Berlin wall would see its last days dividing Germany. Prince was busy putting the finishing touches on the Batman film
Challenger brands were born in a world of transition and innovation . To these scrappy newcomers, change isn’t simply a goal, it’s a part of
When you get right down to it, social media hasn’t been around for very long. Part of the reason it feels as though we’ve been
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