We are beyond proud to announce that Open Influence, in partnership with Uber, has won the Best Automotive Campaign award at this year’s OMMA Awards.
What to Do, What to Avoid, and How to Prepare Election years present special challenges in the creator marketing sector, particularly in the fourth quarter,
The temperatures are starting to drop, the leaves are starting to fall, the footballs are starting to fly, and school is back in session. Fall
In recent weeks, Open Influence has examined how some creators have embraced high-production techniques and begun to pivot to longer-form videos. On the flip side,
As the chatter surrounding the “TikTok Ban” continues to dominate headlines, it’s crucial to dissect the nuances of the situation beyond sensationalism. Contrary to popular
Women get some much-deserved love in March, with Women’s History Month kicking off March 1, joined by International Women’s Day March 8. Raise a pint
People born from 2010 on are the first fully digital generation. They are mostly the children of millennials. They have spent large chunks of their
Stay Up to Date on the Latest Trends, Platform Updates, and Social Media Holidays A new year in the creator marketing world brings new challenges,
Creator marketing campaigns tied to holidays, product launches, and other special events are key for brands, as well-executed content promoting those events helps lead to
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