As the chatter surrounding the “TikTok Ban” continues to dominate headlines, it’s crucial to dissect the nuances of the situation beyond sensationalism. Contrary to popular
Introduction Vine, an application that let users share looping six-second video clips, had already been around for a little over two years when a much-quoted
TikTok threw more weight behind long-form content when it announced on Tuesday that its revised creator fund — which pays creators for making videos more than one
TikTok Shop has seen strong beauty sales since it launched. BW Confidential explores how brands can harness this new channel and how the platform is
Women get some much-deserved love in March, with Women’s History Month kicking off March 1, joined by International Women’s Day March 8. Raise a pint
European influencer marketing agencies are making their way to the U.S., entering with new leadership as they vie for an edge in talent and technology.
The internet is haunted by the ghosts of search engines past — AltaVista, Ask Jeeves, Excite, and Lycos come to mind. Yahoo became the early
As 2023 moves toward its conclusion and the world prepares to welcome 2024, the festive holidays of Hanukkah, Christmas, and Kwanzaa loom, along with the
Despite all of the uncertainties lingering from 2020, one thing remains clear: influencer marketing remains a highly effective form of storytelling. While the overwhelming majority
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