The Effectiveness of Pets in Influencer Marketing
October 14, 2020
People love animals. It will come as no surprise, that animal and pet-themed social media content has been a staple across platforms from the onset
Category: Tiktok
Does Social Media Affect Our Mental Health? What Social Platforms are Doing to Combat these Growing Challenges
October 9, 2020
Social media is an incredible tool for human connection, but this doesn’t mean that users always have positive experiences on these platforms. Studies have found
Micro-Learning Through Influencer Marketing: How Brands Can Tap into this Growing Trend
August 28, 2020
When you create and share something valuable, the Internet rewards you. If you can do it in under a minute and in an engaging way
How Social Media Influences Brand Storytelling
August 24, 2020
What Influencers Can Teach Us About Storytelling In The Digital Age Humans are storytellers at heart. Highly-social beings, we use stories to share our experiences
Instagram Introduces Reels (aka TikTok’s Clone)
August 5, 2020
Instagram has launched it’s answer to TikTok: Reels. Reels are 15-second multi-clip videos that incorporate a variety of new creative editing tools. This feature comes
How Influencer Marketing Has Evolved in the Age of Digital Marketing
July 6, 2020
Digital Marketing turned 26 this year and, as the saying goes, “What a long, strange trip it’s been.” To celebrate, Adobe published a comprehensive report
The Ultimate Guide to Influencer Marketing on TikTok
May 22, 2020
This blog has been adapted from our latest white paper, which you can download here for free! You’ve got a burning question, one that’s been
Top 5 Influencer Marketing Trends for 2020
May 20, 2020
When we first posted this blog piece, 2020 was just a newborn notion, full of promise and evolution. That major influencer marketing company, Forbes predicted,
Influencer Horoscopes for 2020! What content should YOU make?
January 15, 2020
2020 is the start of a new decade and astrological era. It is a cosmic threshold to cross, a pause in reflection between the way
