Since Instagram introduced its Stories feature in 2016, there has been a Silicon Valley tech battle, which is referred as ‘The Battle of the Stories.’
Many say Instagram’s stories are just a clone of Snapchat. The truth is, over time these companies have refined many aspects of their platforms.[Read related story: Instagram on copying Snapchat: “This is the way the tech industry works”]
With more than 250 million daily active users, it looks like the Mobile giant is winning. But this doesn’t really stop them. They keep trying to create ways of engaging with Instagrammers.
HERE COMES A NEW ANNOUNCEMENT!
Instagram just added a new feature and it’s similar to one Twitter announced in 2015. Yes, they introduced an interactive poll sticker in Instagram Stories that lets users type their question, as well as two responses.
The main difference is that it is not anonymous. Creators can view their poll results by watching their own Stories and swiping up. This will show the current number of votes each option has received, as well as a breakdown list of voters for each option.
Read full announcement here: Introducing Polls in Instagram Stories
We have already seen influencers capitalizing on these changes. Polls are a great way to interact with your audience and understand it better.
We can’t wait to see where creativity brings this new feature!