Generation Alpha: Marketing to the Children of Millennials and COVID-19
People born from 2010 on are the first fully digital generation. They are mostly the children of millennials. They have spent large chunks of their
People born from 2010 on are the first fully digital generation. They are mostly the children of millennials. They have spent large chunks of their
Introduction Imagine your favorite TikTok dancer gracing a Times Square billboard, or that hilarious food vlogger hosting a primetime cooking show. Social media isn’t the
Original article: Martech Series Partnership, Backed by Rich API Integration, Enables Company’s Customers and Partners to Unlock the Power of TikTok With Data-Driven Strategies and
Challenger brands were born in a world of transition and innovation . To these scrappy newcomers, change isn’t simply a goal, it’s a part of
When you get right down to it, social media hasn’t been around for very long. Part of the reason it feels as though we’ve been
Nobody loves the holidays quite like social media, and Valentine’s Day is no exception. Each year, the internet gathers round to celebrate (and commiserate) this
PURPOSE Following the inaugural summit in 2018, Brandweek is expanding their challenger brand track into a 2-day symposium. Through the lens of challenger brands, they
PURPOSE Digital Entertainment World (DEW) 2019 aims to take a deep dive into “The Power of Creativity and Influence”. Attendees will hear from the creators,
Brands and influencers alike should expect big things from eSports, or the organized competitive gaming industry, which has exploded in popularity over the past few
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