CEO Neal Mohan Pledges to Continue Growing Its Creator Ecosystem When YouTube Co-Founder Jawed Karim uploaded the first-ever video to the platform in April 2005,
This guide to influencer marketing from Open Influence provides explainers of key terminology used in the industry, as well as the differences and overlaps between creators and influencers.
(Download the 2025 report) Get Ahead This Holiday Season with the 2025 Holiday Creator Marketing Playbook Holiday 2025 isn’t about whether people will shop—it’s about
October ends with a day dominated by costumes and candy, but there are other key dates throughout the month for brands and creators to note.
(Download the 2025 Trend Report) Creators have become today’s travel agents, tour guides, and cultural translators—transforming how people plan, book, and experience trips. From inspiring
Labor Day, the unofficial end of summer, arrives at the earliest possible date to kick off September, but aside from welcoming the fall (which actually
While August may be lacking when it comes to major holidays, there are still plenty of dates that agencies, creators, and marketers should take note
(Download the 2025 Trend Report) In 2025, marketers are facing more pressure than ever.Budgets are tight. Timelines are shorter. And attention spans? Shorter still. Economic
July starts off with a bang, courtesy of Independence Day fireworks. In addition to celebrating the birthday of the U.S. with barbecues and ballgames, the
