Twitter: From 140 to 280 Characters!

The only constant in the technology industry is change. And that's what makes it so exciting! 

We have a new update for you.

Twitter announced it has started testing 280-character tweets, doubling the previous character limit, in an effort to help users be more expressive world-wide.

Since its conception in 2006, the platform limited users to Tweet in 140 characters. Why? The reason for such specific limitation is grounded in the company's DNA. Twitter was originally designed as a SMS mobile phone-based platform.

Over the years, the company has reinvented itself and innovated with new tools: RT's, Hashtags, Visuals (photo, video, GIFs), Polls etc. This is the first time it's testing on its iconic 140-character limit. 

Globalization (We love everything global. Watch related video here: Going Global) is at the heart of this change. Here's an example of how  the Twitter experience isn't quite the same in English, Spanish and or Japanese. 

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